Amazing Sales Generating Tips for Small Businesses

By Tony Gattari and Shaun Mooney

1. Believe in yourself first. If you don’t think you can do it, how can anyone else have confidence in you?

2. Develop and, more importantly, maintain a positive mental attitude. Your sales success depends on it.

3. Set and achieve goals. Develop a plan. A goal is a dream with a plan. Commit the goals to writing and re-visit them frequently.

4. Learn the techniques of sales and routinely apply them. Read, go to seminars, listen to CD’s; then mould the techniques to suit your style and personality. Try to learn a new technique each day.

5. Believe in (and be enthusiastic about) your company and its products. If you don’t, neither will your prospect... guaranteed!

6. Visualise the sale taking place before it happens. You’ll become more assertive, confident, and you’ll increase your sales.

7. Shake hands firmly. No one wants to shake hands with a “dead fish” or with a “knuckle cruncher.”

8. Be conversational in your sales presentations. Speak as though you’re talking to a friend.

9. Establish long-term relationships. Get to know your customers and concentrate on their best interests.

10. Understand your customers’ needs and wants and meet them. Question, and listen to the prospects, to uncover their true needs.

11. Qualify the buyer. Don’t waste time with non-decision makers.

12. Develop a checklist to see if you can help (interest) the prospect. You need ten questions that will interest him or her.

13. Take notes as the prospect or customer is talking. It makes the prospect feel important and captures information you might need to clinch the sale.

14. Listen with the intent to understand. When you feel you understand, then respond. Listening is more important than talking.

15. Communicate to be understood. Be clear, concise and brief.

This is an extract from the recently released ‘Sales Success Strategies’, written by Tony Gattari and Shaun Mooney. The manual is full of the most practical and effective Sales Strategies, written specifically with Pet Stores, Produce Stores and Groomers in mind.

The manual includes the full list of 100 Sales Generating Tips, along with Prospecting Strategies, how to train your sales staff, scripts for customer complaints and phone calls, tips on building rapport and so much more.