Online PR
Introduction
Online Strategy
Online Corporate & Brand Health
Social Media
Online Workshops
SEO PR
Online Insights
Client Experience
Online PR Glossary

Online Workshops

Network PR is able to provide workshops and briefings on all aspects of Web 2.0 communication and how it can benefit your business

These can be developed and tailored to meet the specific needs of organisations, based around these topics:

 Web 1.0 v Web 2.0 Understanding the Online user 
How the web has developed and evolved

Corporate/marketing implications and opportunities

How they are using Online

Research insights

Corporate & Marketing Implications  Understanding Online
Why new/different techniques are needed

The direct to consumer communication model

 The tools available

The jargon

The Search Engine as a media channel  Social Media
Their power and importance

Natural/organic search v paid for advertising on search engines

 What is the social media landscape?

Understanding and using social media tools

The web site as a publishing resource  Online Protocols
Why most websites are failing in the Web 2.0 environment

 The web site as a marketing/corporate window to the Online world

 Rules of engagement and ettiquette in social media

 Examples of how not to do it

Given the breadth of the topic we recommend a half or full day structured approach depending on your needs.

Please contact us to find out how we can assist you or your team find out how social media can be incorporated into your pr and marketing plan.

 

 

 

 

Network PR optimises brand appeal by matching messages to individual markets and mapping a communication ‘Network of Influence’ to ensure messages are delivered with clarity & credibility

     



Contact Us
Level 12, 210 Clarence Street, Sydney NSW 2000, Australia
Phone (direct) +61 (0) 2 8268 2200 Facsimile: +61 (0)2 9267 9466
Email: network.syd@networkpr.com.au

Copyright 2008 Network Communications (Australia) Pty Ltd, Sydney, NSW

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Network PR is a public relations agency in Sydney, Australia that provides SEO - search engine optimization – to complement internet and online marketing. The company offers search engine optimisation tools that help improve web site visibility by lifting the search engine ranking of an organisation, product or service so the web site achieves a top ranking. The pr consultancy also undertakes copywriting, editing and publishing of media and press releases and articles to a range of web and new media. Search engine marketing or SEO is used by consumer and B2B marketers and Network PR has researched Australian users of the internet to discover which products and services are most researched through search engines. We are also savvy web 2.0 marketers understanding blogs, wikis, podcasts and social taggin


Web Site Design &
Search Engine Marketing