Online PR - Articles written by Network PR

Search Engine Optimisation

• How many keywords can a search engine optimisation campaign target?
• Search engines become a key media to target

Online PR

• Corporate and marketing communicators face challenges as consumers begin to use the power of online communities and social media

• Corporate blogs lag as a communication tool

• From monologue to dialogue - what's all the fuss about Web 2.0
• Press releases need a rethink as the landscape changes

Network PR optimises brand appeal by matching messages to individual markets and mapping a communication ‘Network of Influence’ to ensure messages are delivered with clarity & credibility