Why Network PR?

There’s a plethora of digital services suppliers for Australian marketers to choose from.  But most are simply using the web as a new channel to advertise products and services - or producing materials such as web sites and podcasts that online consumers can access.

As the web matures there’s a need for marketers to look beyond advertising - to begin to engage with online audiences in today’s 2.0 environment.

PR is now an accepted part of marketing to traditional audiences; Network PR is the first PR agency in Australia to offer marketers an Online PR service.

If you are already buying Online advertising then you need to consider adding Online PR to your marketing mix.

Network PR is the:

• 1^st Australian PR agency to introduce Online PR as a specialist service
• Ist Australian PR agency to utilise both organic SEO and the Social Media within Online PR services
• 1^st Australian PR agency to have a dedicated Online Research Manager
• 1^st Australian PR agency to successfully use SEO (Network PR dominates natural/organic PR search on Google in Australia).
• 1^st to undertake research to discover the online search habits of Australians (Australian Online Search Habits 2006 - Galaxy Research)
• 1^st Australian PR agency to conduct a media interview in Second Life
• 1^st Australian PR agency to successfully undertake an online engagement program for a major participant in the Australian entertainment industry

Contact Network PR - first in Online PR.  Phone (02) 82682200 or email onlinepr@networkpr.com.au

As one overseas Web 2.0 expert says - “online consumers want less sell and more tell”.

Check out how you shape up to deal with the challenges of the Online environment with our Online Health Check

 

Interested in reading more about Online PR? Network PR writes the leading Australian online pr newsletter PR Influences