Book Review Ethics in Public Relations: Responsible Advocacy    By Kathy Bronstein and Carolyn Fitzpatrick Sage Publications July 2006 Ethics in Public Relations: Responsible Advocacy explores the ethical dimensions of public relations' advocacy role.  Ethics in Public Relations” addresses a range of theoretic and practical concerns in 21st Century public relations while also expressing the complexity of it. The work, which focuses on the affirmative aspects of ethical practices, provides practical examples and cases that illustrate universal principles of responsible advocacy. Fitzpatrick identifies four ‘market place’ principles that have a particular relevance for ethical pr practice. Access Process Truth Disclosure She discusses that well funded front groups can dominate the marketplace and interfere with access to information and by doing so can corrupt communication processes.  She also discusses how they can create false truths and in doing so the lack of transparency becomes evident. The book is particularly timely given the current debate about ‘Astroturfing’ or the setting up of fake grassroots movements. The book can be purchased at www.angusrobertson.com.au

PR Influences Australian Public Relations Newsletter. Article: Book review ethics in public relations responsible advocacy pr