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Top >> Media_&_Media_Relations

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10 ways NOT to handle your media relations


25 commandments of media relations to memorise and live by


Advertorials: why you should consider them. And how to make them work even better!


Australian organisations failing to utilise websites as a media tool: we rate the sites of 10 major corporates


Australians believe media is biased


Biotech experience reinforces the importance of public opinion


Boiler plates – a good idea out of control


Editor confirms PR opportunities increasing


If you think the media is there to do you a favour, think again


Introducing Blogs


Keeping your product launch on the media timeline


Making B2B Media Work


Media – what to do when the facts are wrong


Media - how equipped are you to handle this important area?


Media: 10 tips to increase coverage in industry articles


Media: Pitching - Approach with caution


Media Kits, a top priority that often gets left to the last minute


Media Relations: Rate how equipped and proactive you are


Media Relations: What type of spokesperson works best?


Media Training: Messaging a key PR benefit for senior management


Media Training: delivers many benefits


Media and PR: 10 common gripes that PR people face


Media and PR: Online Newsrooms - ten tips on how PR should present the company to the media


Media coverage: forget about the quantity – measure the quality


Media interviewing - four principles to understand


Media interviews – the top 5 tips


Media myths: we examine 10 common myths about media and how to work with them


New Media: Importance of blogs for marketers and communicators


New Media: Staying visible in the Internet Age


Newsrooms… most companies have them, but who’s driving them?


Off the record: do you really know what it means?


Opinion: While the media moguls rearrange their empires, consider this….


PR & Media: Options for distributing media materials


Pitching Media - An Overview


Questions to ask a reporter


Studies show media use of PR


The death of hyperbole?


Thought Leadership - more than just a catchy phrase for PR professionals


Tips on writing media releases


Top Ten Tips for Tech Media Success


What’s in your Marcom and Corporate media toolkit?


What makes the news? ABA survey reveals all


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'PR Influences' is a free information resource from Network Communications (Australia) Pty Ltd to show how PR can be used by organisations. It features articles, trends, insights, comments and tips relating to all disciplines with communication - corporate, consumer industrial, B2B and associations. The site's newsletter is produced approximately five times per year with the latest issue always available here. The site's other resources are added to on a continual basis.
Editor: Grant Common


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