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Top >> Past Issues >> Issue_22:_February_2006

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BOOK REVIEW: Steal These Ideas! Marketing Secrets That Will Make You a Star


Managing PR: Considerations in outsourcing your public relations


Opinion: Current events show good & bad PR


PR & Brand Marketing: Is your advertising and PR in sync?


PR & Marketing: Media issue impacts Fords reputation and brand values


PR & Media: Options for distributing media materials


PR & the Web: New strategies achieve higher rankings on search engines


PR Trends: Challenges for communicators in 2006


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'PR Influences' is a free information resource from Network Communications (Australia) Pty Ltd to show how PR can be used by organisations. It features articles, trends, insights, comments and tips relating to all disciplines with communication - corporate, consumer industrial, B2B and associations. The site's newsletter is produced approximately five times per year with the latest issue always available here. The site's other resources are added to on a continual basis.
Editor: Grant Common


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